Автор: Diana Ivanova

Статии

DESIGN THINKING AS A INNOVATION TOOL IN ORGANIZATION

Автори: Diana Ivanova, Pavlina Vodenova

Резюме

The popularity of design thinking in the last few years is part of a wider debate about the role of design in business, and its place in business education. The reason for the surge in interest of the ‘methodology’ of design, is because of design potential for enabling business – and cultural – transformation, through the application of design processes to other areas. Many famous brands are experimenting with ways to embed design thinking in their organizational processes, and in using it as a company-wide innovation tool.

Ключови думи: design thinking, interdisciplinary approach, innovations, organizational processes

EN Version

OUTSOURCING IN DESIGN-PROCESS – PROBLEMS AND OPPORTUNITIES

Автори: Diana Ivanova, Pavlina Vodenova

Резюме

This report reveals the essence of outsourcing as a modern business model. Depending on the field in which it is applied, outsourcing can be considered as production outsourcing and outsourcing of business processes and services. The present study is focused on the outsourcing of business processes and services. The subject of the study is the outsourcing of the design process by business organizations, through which they improve their quality, transfer risk and save money. The purpose of the report is to identify the advantages and disadvantages, problems and opportunities of using outsourcing as a business model. We consider that the research on outsourcing of design process, based on the theoretical formulations and the best practices in this area, will be of interest for researchers and practitioners.

Ключови думи: outsourcing, design-process, furniture design, graphic design, problems, opportunities

EN Version